The Joy of Giving | the Power of a Story | Positive Journalism in Action | Turning Recognition into Compassion | Global TV
Global TV brings the spirit of positive journalism with a unique vision that uplifts and connects people. Inspired by the values of Dr. APJ Abdul Kalam, the concept of the Food Coupon was created to turn every inspiring story into an opportunity for compassion.
How the Food Coupon Works
Every personality featured on Global TV, whether an innovator, educator, or leader, is invited to purchase a Food Coupon worth ₹500.
This amount is a simple and direct contribution meant to help someone in need. The message printed on every coupon reads:
“Pay direct to a Beneficiary.”
There are no middlemen, no formalities, only a sincere act of sharing. The giver and the receiver remain connected through the quiet joy of a good deed. We suggest the beneficiary to do something creative in the chain of goodness meant for society building.
Turning Recognition into Responsibility
The beauty of this initiative lies in its simplicity. Every time someone is celebrated on Global TV, their moment of recognition also becomes a moment of giving. It transforms appreciation into responsibility, fame into service, and storytelling into community building.
Supported by Career Club and Time Bank
The Food Coupon initiative is supported by Career Club and Time Bank, two platforms that encourage people to invest their time, skills, and compassion for the common good. Together, they form a circle of positive action that strengthens both individuals and society.
A Vision that Feeds Hope
The Food Coupon is about bringing people together to think and act. It creates ripple effects to improve the standard of living of the people at the bottom line of the society. We believe that every story of success carries a duty to uplift others.
As Dr. Kalam inspired us: “Let positive journalism become the light that transforms truth into nation building.” Through this initiative, Global TV carries that light forward with every story and every act of kindness.
